CREDO HOODIE DESIGN
Front – Live Pono Seal Design
Back – Creed Skull Design
Right Sleeve – Black Koa
Left Sleeve – 4-Skulls
Live Pono Seal Design
The Live Pono Seal Design consists of the term Black Koa, BK within a skull outline, wings, and the term Live Pono. Black Koa (BK) refers to “Warriors of Mana” and pays homage to the ancient warriors of Kaʻu. The term Black Koa reminds us to be modern day warriors for what is Pono. The skull represents our iwi kūpuna (ancestors) and reminds us that our kūpuna are with us and that we must honor them by our positive acts and deeds. The wings represent the ‘Io (Hawaiian Hawk), ancient symbol of royalty and mana (authority and spiritual power). The kaona (deeper/hidden meaning) of the ‘Io wings is to remind us that we are all of royal birth with unlimited potential as sons and daughters of ke Akua (God). The term Live Pono refers to a state of being, it includes thinking and acting in a manner that is honest, virtuous, and in doing good to all men. It includes being balanced and in hormony; physically, mentally, emotionally, and spiritually.
Creed Skull Design
The Creed Skull Design consists of a skull created from the words of our BK Credo (see below), a declaration of our principles as a hui (organization/brand). The overall skull shape represents our iwi kūpuna (ancestors) and reminds us that our ancestors are with us and that we must honor them by our acts and deeds.
Walk in the Light
Cause No Harm
Protect the Weak
Honor All Women
Fear No Man
Trust in God
Right Sleeve – Consists of the term Black Koa, that refers to “Warriors of Mana” and pays homage to the ancient warriors of Kaʻu. The term Black Koa reminds us to be modern day warriors for what is Pono.
Left Sleeve – Consists of 4-skulls in various positions.
(1) Upward facing, representing recognition of ke Akua (God).
(2) Forward facing, representing positive forward movement, the future.
(3) Backward facing, reminding us that we need to know where we came from to know where we are going.
(4) Look of contentment, when one seeks and becomes Pono!
Wear this design when your feeling like the BOSS, by honoring your kūpuna, being Strong, staying Humble, and living Pono!